Case Study · 2026 · Beverage · Fictional Launch
A nature-led
beverage brand,
built end-to-end.
Strategy, catalog, web, and motion for VERDEVA Beverages — a fictional sparkling brand presented as a complete launch system.
Brand
Verdeva
Year
2026
Scope
Brand · Catalog · Web · Motion
Deliverables
15-page catalog + launch site + film
Role
Lead studio
Ch. 01 — The Brief
“Build a believable premium beverage brand from the ground up.”
The goal was to communicate product variety, natural ingredients, retail potential, and lifestyle appeal across print and digital — complete enough to feel real, clearly framed as portfolio work. We treated VERDEVA as if launch day were two weeks out.
Ch. 02 — The Approach
Four pillars. One brand world.
Strategy
Positioning, story, range.
Catalog
15 pages of brand + retail tool.
Web
Landing system for launch.
Motion
Cinematic film direction.
Ch. 03 — Enter the exhibit
Three rooms to walk through.
Ch. 07 — The Result
A complete launch system.
- 5
- Products in the flavor range
- 15
- Pages in the brand catalog
- 1
- Minute of voiceover & OST direction
- 6
- Cinematic film scenes directed
- 1
- Multi-channel launch system
